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Privacy

Privacy Notice.

What this website collects, why, and how to have it removed.

Who is responsible

The Cycle Society is a brand operated by HeatGrease Scandinavia AB, Östersund, Sweden. HeatGrease Scandinavia AB is the data controller for personal data collected through this website. Contact: diana@houseofae.com.

What we collect

  • Waitlist: your email address, and whether you also asked for editorial updates. The list is not open yet, so nothing is collected through it today.
  • Contact: the contact form opens your own email app. We receive only what you choose to send.

Why, and on what basis

We use your email address to send the updates you selected about Cycle Society. The legal basis is your consent. You can withdraw it at any time by using the unsubscribe link in any email or by writing to us.

How long we keep it

Until you unsubscribe or ask us to delete it. We do not sell personal data.

Who processes it for us

The website is hosted by Vercel. The waitlist is handled by an email service provider acting on our instructions. Some of these providers may process data outside the EU/EEA under appropriate safeguards.

Your rights

Under the GDPR you can ask for access to, correction of or deletion of your personal data, and you can object to or restrict how it is used. You also have the right to complain to the Swedish Authority for Privacy Protection (IMY).

Cookies

This website does not use advertising or analytics cookies. Fonts and scripts are served from our own domain. If you install the site as an app, your device stores a copy of its pages so they open faster.

Last updated 10 November 2026.